Guillermo Sarmiento is named Chief Financial Officer for NanoLumens CARTERBALDWIN ANNOUNCES CONTINUE READING CarterBaldwin Executive Search is pleased to announce that Guillermo Sarmiento has joined our client, NanoLumens, Inc. as its new Chief Financial Officer. Guillermo comes to NanoLumens from Kamado Joe/Masterbuilt, Inc., where he served as Chief Financial Officer for North America. Earlier, Guillermo held senior strategic finance roles for ABB’s enterprise... Ken Plunk appointed Chief Financial Officer for J&J Snack Foods CARTERBALDWIN ANNOUNCES CONTINUE READING CarterBaldwin Executive Search and J&J Snack Foods Corp. (NASDAQ: JJSF) are pleased to announce the appointment of Ken Plunk as Chief Financial Officer. Ken brings extensive finance experience to J&J Snack Foods (J&J) from senior and executive roles at industry giants like Wal-Mart Stores, Inc., The Home Depot, and The... ProSource Welcomes Drew Roberts as its Next Chief Executive Officer CARTERBALDWIN ANNOUNCES CONTINUE READING CarterBaldwin Executive Search and ProSource Plumbing Supply, an industry leader in supplying high-end plumbing fixtures to builders and homeowners, are pleased to announce the appointment of Drew Roberts as Chief Executive Officer. Drew will succeed ProSource Founder and CEO, Grover Martin, who is retiring after 24 years. Drew joins ProSource... Warner Pacific University Announces Dr. Brian L. Johnson as Eighth President CARTERBALDWIN ANNOUNCES CONTINUE READING The Warner Pacific University (WPU) Board of Trustees announces the appointment of its eighth President, Dr. Brian L. Johnson, effective August 1, 2020. Dr. Johnson is currently vice president at Mercy College and campus administrator for its Manhattan Campus. He succeeds Dr. Andrea Cook, who has served as Warner... Utility, Inc. Appoints Michael Nark President & Chief Executive Officer CARTERBALDWIN ANNOUNCES CONTINUE READING Utility, Inc., a leading first responder technology company, announced the appointment of Michael Nark as President & Chief Executive Officer. Michael will be responsible for leading Utility, Inc.’s continued fast growth, including rapid expansion of the company’s industry leading BodyWorn and RocketIoT first technology platforms. Michael brings extensive executive experience... Azusa Pacific University Names Rukshan Fernando Provost CARTERBALDWIN ANNOUNCES CONTINUE READING Azusa Pacific University President Paul W. Ferguson, Ph.D., DABT, named Glendora, Calif. resident Rukshan Fernando, Ph.D., provost and chief academic officer at APU, effective immediately. Fernando’s expertise lies in leadership identity, higher education administration, and inclusive excellence. He becomes the university’s fifth provost after a six-month nationwide search. “Dr. Fernando... Raymond Grove Named VP of Product Management at Thomson Reuters CARTERBALDWIN ANNOUNCES CONTINUE READING CarterBaldwin Executive Search and Thomson Reuters Corporation (NYSE: TRI) are pleased to announce the placement of Raymond Grove as Vice President of Product Management for Global Indirect Tax at Thomson Reuters Corporation, the world’s leading source of news and information for professional markets. Ray joins Thomson Reuters from Ernst and Young... Phillips Pet Food & Supplies announces Billy Hegeman as SVP, eCommerce CARTERBALDWIN ANNOUNCES CONTINUE READING CarterBaldwin Executive Search and Phillips Pet Food & Supplies are pleased to announce that Billy Hegeman has been named Senior Vice President, eCommerce.  Billy will lead Phillips’ entire eCommerce strategy and team, including the company’s EndlessAisles platform.  EndlessAisles is an innovative online capability that Phillips pioneered to help drive... Trey Harshfield is named Vice President of eCommerce for Mohawk Industries CARTERBALDWIN ANNOUNCES CONTINUE READING CarterBaldwin Executive Search and Mohawk Industries (NYSE: MHK) are pleased to announce the placement of Trey Harshfield as Vice President of eCommerce.  As the world’s largest flooring company, Mohawk manufactures in 19 countries, sells in over 170, and has revenues of almost $10 billion, earning it #315 on the... Copperweld Bimetallics hires Todd Pearson as Chief Operating Officer CARTERBALDWIN ANNOUNCES CONTINUE READING Copperweld Bimetallics, LLC and CarterBaldwin Executive Search are pleased to announce the appointment of Todd Pearson as Chief Operating Officer. Todd brings over 20 years of global experience in improving operational performance and implementing lean manufacturing initiatives in multibillion-dollar companies to Copperweld. He most recently served as SVP of Global... Dr. Karen An-Hwei Lee Appointed Provost at Wheaton College CARTERBALDWIN ANNOUNCES CONTINUE READING Wheaton College President Philip Ryken announced today the appointment of Dr. Karen An-Hwei Lee as Provost of Wheaton College. Reporting to the President, Dr. Lee will lead the Senior Academic Leadership Team (SALT), serve on the Senior Administrative Cabinet (SAC), and oversee all aspects of the academic division including—in addition...

Many of the world’s best and most admired organizations trust CarterBaldwin with their most critical leadership needs.

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Search Done BetterTM

In a competitive world, many search firms strive to be “different.” Since our inception, we’ve just focused on being better.

The thing we love about better is that it focuses us on clients and candidates … not competition. Better keeps us pushing for performance gains for those that entrust their key leadership needs to us. We have strong opinions about what makes a better search firm and have been relentless about building our firm around a better …


In executive search, firm size matters. Too big constricts the candidate pool because the search firm’s clients are “off-limits.” Big also puts sales pressure on partners, focusing them on winning business vs. executing searches.

Too small undermines key infrastructure and “muscle” to put behind searches. A committed partner without sufficient research and recruiting support is a formula for missed client expectations.

We manage our firm’s size to make us better. While we’re in the top 1% of retained search firms by size, our partner team is focused on delivering great search outcomes, and they have the resources behind them to deliver the goods.


We’ve built and honed an engineered search process that is unrivaled. Search is a people business, so there is plenty of “art” to what we do … But, we’re zealots about process and metrics. The result is a more predictable and reliable outcome for our clients and candidates.

We train hard and have a continuous improvement mentality. We measure everything and keep trying to beat our records on speed and quality. We love competing with ourselves.

Performance Retainer

We believe we win when our clients win. As such, we’ve adopted a performance-based retainer that requires us to hit key deliverable milestones before we receive our full fee (culminating in a successful executive hire).

Most searches require fees to be paid long before the conclusion of the engagement. Not ours. It makes us better to have our financial success tied to our client’s success.


Our team is comprised of experienced, focused search professionals who share our passion for being better. We give them a better environment, better support and a better opportunity.

Search done right is hard work, requiring hustle, inquisitiveness and a “never rest” mentality. People content with “good” don’t like it here. View our values.

We expect a lot from our team because our clients expect a lot from us. In return, we work hard to make CarterBaldwin a better place to work. We have a fun, collaborative, team-oriented yet heavily performance-driven culture. This yields better outcomes for our clients and candidates.

Candidate Approach

In retained search the “product” is people … candidates. We constantly hear from candidates that they do not feel well treated or respected by many search firms. We have a different approach. We believe candidates are both human and our core “product.”

A core value of our firm is to treat candidates the way we would want to be treated. We work hard to communicate candidly, openly and honestly with candidates throughout and after a search.

Not surprising, a significant number of our new clients come from executives we treated well when they were candidates on one of our searches … even when they didn’t get the job. We consistently hear “you guys treated me better.”

Charitable Causes

Annually, CarterBaldwin commits to contribute at least 10% of its profits to charitable organizations. These organizations are represented below and span causes that support our children, our veterans and the underprivileged.

Atlanta Mission
Hire Heros USA
Junior Achievement of Georgia
Sandy Springs Mission
Shamrockin' for a Cure
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Insight from our Partners

The Single Most Important Role of a CEO

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Even as I write the title, I know that it is audacious. Nobody could so precisely synthesize the unending responsibilities of a CEO into a single most important role. But we believe there is one … A simple search of the internet indicates that this is not the first time someone has attempted to crystalize [...]

The Zone of Pressure vs. the Zone of Contentment

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While we certainly can’t dictate every outcome, we can align our teams and resources to maximize our chances of success. Said another way, the championship is not always won in the draft, but I like my odds better when I’ve got a team comprised of the right athletes. A crucial question I focus on when [...]

Measuring Trust

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When we conduct a search for an executive who will succeed in a leadership role with one of our clients we take into consideration what we believe to be the four critical components of a successful “fit.”  These elements of fit include the skill set that the executive brings to the table, the cultural match [...]

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